Validating a product idea

When I’m trying to find a new product to sell on Amazon.

There’s a few things I look for to validate my idea.

#1 - I want to see a good amount of search volume.

That’s a minimum of 3,000 searches per month.

The more searches the better.

#2 - I like to see if another seller has recently launched that product.

And that they are selling well.

So a seller that has launched within 6 months that has low reviews.

And that is doing over $10,000/month in sales.

That shows me that when I launch my product I could also make similar amount of sales with low reviews.

I also want to make sure that the top sellers in this niche are making a lot of money.

That shows me that I have room to scale up.

On the other hand.

If there is sellers with a lot of reviews and good ratings.

But they are not selling well.

That concerns me a little bit.

It shows me that this specific product market may be starting to get saturated.

Keep working hard,

- Prav